AMERICAN ANGUS ASSOCIATION - THE BUSINESS BREED

Tom Field

Outside the Box

In this month’s “Outside the Box,” author Tom Field shares his insights on the pros and cons of data-driven decisions vs. data-informed decisions.

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Heifers going through a gate

The $2,400 Decision

Should you keep more heifers this fall?

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Black cows on green grass.

Finding Foundation Females

American Angus Association Regional Managers Radale Tiner, Alex Tolbert and Reese Tuckwiller call in from the road to explore how to select commercial females that will pull their weight in your herd.

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computer

Higher Stakes, Better Tools

Herd Intelligence Report, Parent Match give producers more insights into what bulls best fit their breeding objective.

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two cows in field

A Rock Solid Foundation

Tips to select females that will pull their weight in your herd.

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Kelli Retallick-Riley

Sorting Gate

Today’s genetic tools allow commercial cattlemen to make more informed decisions than ever before. By combining sound information, producers can build a cow herd that not only succeeds during this rebuilding phase, but remains productive for years to come.

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Mark McCully

Common Ground

Commercial producers want a female that works. She must calve unassisted, breed back on time, stay in the herd and wean a valuable calf every year. That’s where the Angus female shines.

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cattle

Adaptability Is the Foundation of Cow Efficiency

Researcher discusses tips for selecting cows that fit the western range, suggests thinking beyond popular selection trends and focusing on biological adaptability.

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Sarah Dryer

The Link

The finishing touch: marketing avenues that add visibility to your calf crop.

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